LOGO

Design Your Brand

A logo is a symbol or other design adopted by an organization to identify its products, uniform, vehicles, etc

Your logo is key for defining your brand; creating a way for consumers to recognize your products and your message.

DESIGN TIPS

Learn the best practices for designing your logo

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FONTS

Find custom fonts for creating a logo for your website and business materials

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LOGO GENERATORS

View generators and create a customer logo effortlessly

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BUILD A WEBSITE

Learn the best web hosts for building an ecommerce site

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MEANINGS

Learn about color meanings and choose the best palette for your message

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GRAPHICS & IMAGES

Get links to free vector images, illustrations and photos for marketing and promotions

 
 

TIPS FOR CREATING YOUR LOGO

THE BASICS OF LOGO CREATION

Regardless of the colors you decide to use or the graphics you want to incorporate, there are basic points you should cover when designing your logo. 

KEEP IT SIMPLE

  • Try not to overthink it.  You want your design to be simple, memorable and relevant to the company.

PURPOSE BEFORE DESIGN - MAKE IT RELEVANT

  • When designing your logo, think of the purpose of your business and then add the aesthetics to the design.  Your logo should relate to the product you're selling and the message behind the business.

FORMATTING

  • Your logo should have the ability to hold its format regardless of the site or operating system being used by the consumer.  You'll want to use fonts and designs that translate easily from one platform to another without compromising quality and clarity.

THINK MOBILE

  • Times are different than they used to be and the digital world is growing by the second.  Nowadays, the main platform used for watching videos, surfing the web or even reading, is mobile devices.  when creating your logo,, think of how your logo will appear on very small, handheld devices. 

 

  • Customers should still be able to recognize your logo, regardless of the size of the screen being viewed.  Different devices use varying operating systems (Android for Android/iOS for Apple iphones), so you'll also want to keep this in mind during your logo designing.

TELL A STORY AND DARE TO BE BOLD

  • Keeping your logo simple doesn't mean boring.  If you truly want your logo to stand out, don't be afraid to think outside of the industry box.  Create a lasting impression by incorporating your story in the design.  Ex: The "Wendy's" logo design is based on the daughter of the founder (Dave Thomas on Wikipedia).

COLOR PALETTE

Choose business colors that represent your brand and your message

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NAME GENERATORS

View generators and get creative ideas for your business name

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RESOURCES

Get free and inexpensive sources for business growth and marketing materials

 

FREE LOGO GENERATORS

TAILOR BRANDS
Visit Tailor Brands

HATCHFUL BY SHOPIFY
Visit Hatchful

FLD - FREE LOGO DESIGN
Visit FreeLogoDesign 

LOGOMAKR

Visit Logomakr
 

BUSINESS NAME GENERATORS

NAMELIX
  • Namelix uses artificial intelligence to create a short, brandable business name.
  • Visit Namelix
SHOPIFY BUSINESS NAME GENERATOR
BNG - BUSINESS NAME GENERATOR
  • Generate Thousands of Name Ideas For Your Business or Company. Instantly Check Domain Availability
  • BNG
OBERLO
  • Generate Business, Brand, or Company Names Online for Free.  
  • Oberlo
NOVANYM
  • Business name generator and domain search
  • Novanym
 
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MORE TOPICS

Get more clothing and business topics on the VALC blog

MARKETING

Ways to market your brand for free using social media

Athletic WebDesign

UP NEXT

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